About Me

enfp | 2/4 projector | aries sun | libra moon | cancer rising
girl looking away from camera - headshot

hello

My story

Like so many of my clients, when I started my business I dreaded the idea of having to “sell” myself online. After listening to all the big-name coaches I grew tired of their manipulative marketing tactics that made me feel like a number. I ached for authenticity and an approach that let me stay true to my soul.

Eventually I cut through all the noise, and felt energized when I shared my ideas from a place of heart and generosity. By expressing my unique personality and perspective online, it gave me better clarity in my business, helped me understand the needs of my community, and grew my confidence so I could keep sharing my message in new ways.

Although, I’m not a natural marketer, I’ve learned that when I show up and put myself out there in a way that feels good for me and my audience, the right people resonate with me and my work. It means that I never have to scream for sales because the folks who are the right fit for my offers are drawn to me naturally. 

To learn more about my heartfelt framework, The 4 Pillars of an Authentic Online Presence (and why connecting with yourself is the first place to start), you can watch my interview with my mentor, George Kao here. 

 

Hi friend, I'm Krista

I’m an online presence coach, freelance creative, and mother of two who’s been organically growing my business between toddler nap schedules and snack breaks for the past five years. 

I believe that marketing your business online should feel good and require no convincing.

Your authenticity is persuasive enough for the right people—your people who’ll gravitate towards you naturally when you share your unique personality and perspective online.

Like many of the people who resonate with my work, I’ve got an aversion to the neon lights and unicorn-glitter style of marketing that sells you on hype and seven-figure secrets that make you feel like a cog in someone’s multi-figure plan. 

I’ve learned that if you want to create a sustainable business that nourishes you both spiritually and financially—there’s no magic pill or one-size-fits-all formula like most mainstream coaches and marketers preach.

It’s about gaining the confidence to put yourself out there in a way that expresses who you are and clearly articulates what you do so you can attract the folks who really resonate with you!

girl looking away from camera
girl looking away from camera - headshot

hello

Hi friend, I'm Krista

I’m an online presence coach, freelance creative, and mother of two who’s been organically growing my business between toddler nap schedules and snack breaks for the past five years. 

I believe that marketing your business online should feel good and require no convincing.

Your authenticity is persuasive enough for the right people—your people who’ll gravitate towards you naturally when you share your unique personality and perspective online.

Like many of the people who resonate with my work, I’ve got an aversion to the neon lights and unicorn-glitter style of marketing that sells you on hype and seven-figure secrets that make you feel like a cog in someone’s multi-figure plan. 

I’ve learned that if you want to create a sustainable business that nourishes you both spiritually and financially—there’s no magic pill or one-size-fits-all formula like most mainstream coaches and marketers preach.

It’s about gaining the confidence to put yourself out there in a way that expresses who you are and clearly articulates what you do so you can attract the folks who really resonate with you!

girl looking away from camera

My story

Like so many of my clients, when I started my business I dreaded the idea of having to “sell” myself online. After listening to all the big-name coaches I grew tired of their manipulative marketing tactics that made me feel like a number. I ached for authenticity and an approach that let me stay true to my soul.

Eventually I cut through all the noise, and felt energized when I shared my ideas from a place of heart and generosity. By expressing my unique personality and perspective online, it gave me better clarity in my business, helped me understand the needs of my community, and grew my confidence so I could keep sharing my message in new ways.

Although, I’m not a natural marketer, I’ve learned that when I show up and put myself out there in a way that feels good for me and my audience, the right people resonate with me and my work. It means that I never have to scream for sales because the folks who are the right fit for my offers are drawn to me naturally. 

To learn more about my heartfelt framework, The 4 Pillars of an Authentic Online Presence (and why connecting with yourself is the first place to start), you can watch my interview with my mentor, George Kao here. 

 

a few fun facts

Xoxo

NUMEROLOGY: 33/6

HATES: small talk

LOVES: the ocean

HOBBIES: drawing & painting

INTENTION: seek beauty in the everyday

BUCKET LIST: live abroad & write a book 

STILL LEARNING: progress over perfection

FAVOURITE CRYSTAL: amethyst

MANTRA: bring light to everything you do

How we can work together…

Take a look at my services

1:1 offerings

custom packages to help you amplify your online presence.

Short Courses

short courses to help you reach your ideal audience.

52 Intentions

a year-long journey of self-reflection and growth

Ready to book a session?

Not sure which offer is right for you? Book a coffee chat.